We’re selling eco-friendly onesies but what does that really mean? We wanted to really understand all of our products and their impacts on Papatūānuku before we went into production so we’ve done some research around the environmental impacts and we truly believe we’re producing a really good and eco-friendly product that you can confidently purchase and use.
Defining Organic Cotton
Organic cotton is just like normal cotton but grown without all the extra chemicals and water, it’s grown naturally and freely in a field instead of in an extravagant horticultural set up. It is softer than most cotton garments you buy because of this. India has the best climate for growing organic cotton so most organic cotton comes from there, including ours. Our garments meet the GOTS (Global Organic Textile Standard) certification requirements which means that at least 95% of the products that go into production have to be organic (come from living sources or made without chemicals).
Manufacturing with Reduced Carbon Footprint
Once the cotton is grown it is then spun into yarn and made up into our kākahu. This is done by EarthPositive. The EarthPositive factory uses the least amount of chemicals possible as well as powering their factory with wind and solar power.
Fair Trade Manufacturing
Simply put, this just means that all the employees are paid a fair wage and given fair working conditions. No slave trade!
Normally if you buy a printed t-shirt the print will have that shine or shimmer which is a simple way to tell that it is printed with plastisol or plastic inks. Ours have a matte appearance because they are water-based. The inks we use were developed by an Australian company and are one of the most eco-friendly there is. It wasn’t enough for us to just be water-based, we wanted the production of the ink to also be eco-friendly. This is why we chose Permaset because it is free of the toxic chemicals found in some other inks and it lasts. We tried 2 companies in our sampling stages for water-based inks and the first one didn’t last and was more expensive! We know this mistake was meant to happen so we could find Permaset and really bring you the best of the best.
Our prints are designed right here in our home in Aotearoa and a lot of thought and consultation across our whānau goes into each one.
Our kākahu comes to us in reused cardboard boxes after being manufactured, prepared, and printed. It is then shipped to you in compostable courier bags from R3pack (a proud NZ company). There is no plastic individual packaging for any of our products. We don’t use any branding stickers, cards or labels because we felt it was an unnecessary extra that would only end up in landfill. Our courier labels are made from recycled paper and are also from R3pack. We handwrite addresses and tracking details on each package (with the exception of the label the couriers add once it reaches their depot).
We promise to always be as transparent as possible with the environmental impacts of our products so you can make your own choices with full knowledge of our products. This means we are always available for any questions you have that we might have missed.